Outdoor Industry Association Survey
This survey aims to understand if outdoor brands would partner content campaigns with local land management organisations to promote positive behaviours in the outdoors. An example is a climbing brand creating aspirational and educational social media content aimed at a new user of the outdoors in partnership with a UK National Park.
This year organisations tasked with protecting our wild spaces have been overwhelmed by a surge in land management issues. A key challenge is how to communicate with new users of the outdoors.
In partnership with land management organisations such as The National Trust and The National Parks, Wild Line are working with outdoor brand managers to promote outdoor education in joint content campaigns. Contact tom@wildline.uk for more information.
12 Questions below
This year organisations tasked with protecting our wild spaces have been overwhelmed by a surge in land management issues. A key challenge is how to communicate with new users of the outdoors.
In partnership with land management organisations such as The National Trust and The National Parks, Wild Line are working with outdoor brand managers to promote outdoor education in joint content campaigns. Contact tom@wildline.uk for more information.
12 Questions below
